WORKSHOP: How to Start an Online Tea Business

You know tea. But how do you turn that knowledge and passion into an actual online tea business?

This 3-hour on-demand workshop was created to answer the questions I heard again and again from Academy of Tea students who were interested in starting a tea business, but weren’t sure where to begin.

It brings together the practical lessons I’ve learned from building my own online tea business, along with the questions, decisions and challenges aspiring tea entrepreneurs need to think about before getting started.

This workshop is not part of the Tea Sommelier certification program and can be taken at any point in your tea journey. No previous Academy of Tea courses are required.

WHO IS THIS FOR?
This workshop is designed for you if:

• You’re thinking about starting your own tea business
• You’re preparing to launch but aren’t sure what to do first
• You already sell tea and want to create an online presence
• You’re overwhelmed by all the decisions involved in getting started
• You want to understand what running an online tea business actually involves before making the investment
• You’re looking for practical guidance, resources and a clear roadmap forward

WHAT YOU’LL LEARN

We’ll work through a step-by-step beginner’s framework covering the essential pieces of starting an online tea business, including:

• What it takes to become a successful tea entrepreneur
• The 8 Ecommerce Essentials for starting an online tea business
• Important business decisions you’ll need to make
• Specific action steps to help you move forward
• Recommendations for tea, tools and technology
• Practical skills, knowledge and resources
• Common pitfalls to avoid
• Next steps for growing your online tea business

 A PRACTICAL ROADMAP FOR GETTING STARTED

Starting an online tea business involves much more than choosing teas and building a website. There are suppliers, products, technology, pricing, packaging, shipping, marketing and dozens of other decisions to work through.

This workshop won’t build your tea business for you.

What it will give you is a practical roadmap to help you understand what’s involved, make more informed decisions and determine your next steps with greater confidence.

Instead of spending countless hours searching for individual answers, you’ll have the information organized in one place, specifically for someone interested in building an online tea business.

WORKSHOP DETAILS

Format: On-demand online workshop
Length: Approximately 3 hours
Instructor: Tracie Michaud, Tea Sommelier & Academy of Tea Program Director
Access: Academy of Tea Learning Hub
Price: $225 CAD
Prerequisites: None

Following your purchase, you’ll receive an email with access to the workshop the Academy of Tea Learning Hub.